1. Release the Kraken for the right reasons. 2. Lean into frustration. It's what learning feels like. 3. Fail like a cat. Often and gracefully. 4. Done beats perfect. Don't let perfect stop progress. 5. Keep space sacred. The mind doesn't stop at the skull. 6. Keep it weird. If nobody hates it, nobody loves it. 7. Be selfish with time. Meeting doesn't equal work. 8. The big secret. Experts are mythical creatures.